About Us

Lesmar has been delivering innovative promotional merchandise solutions since 1947.

We work with a wide range of organisations from small companies to major multinational corporations on a pan-European basis. Our headquarters is based in St Albans, just north of London UK,, and we also have offices in Fenny Compton, near Warwick, UK, and Saint-Quentin-en-Yvelines, near Paris, France. We offer warehousing and fulfilment primarily through our main warehouse in Brackley, near Milton Keynes, but also through our warehouse in Köln, Germany, and we offer fluent in-house language capabilities in English, French, German and Romanian.

As experienced promotional products consultants we offer innovative and creative solutions including completely bespoke custom designed promotional gifts and promotional clothing with a full service from initial creative concepts and designs from our in-house creative designers, right through proofing to manufacture, quality control and delivery as well as a wide range of off-the-shelf printed promotional merchandise both direct from the factory and from stock, a selection of which is illustrated on this website.

We have a very experienced team of whom we are extremely proud, most of them have been with Lesmar over 5 years. We offer a dedicated Account Managed service, with your Account Managers also being the people who liaise directly with our factories. We consider this to be fundamental in achieving an efficient and effective service.

Call one of our experienced Account Managers to discuss your requirement and find out more on +44 (0)1727 732620 or email info@lesmar.com.

The history of Lesmar

In 1935 a small company called Printator was established by the Horneman family to sell a novel and new toy, known as the patented ‘Printator Magic Slate’. Quite simply, it enabled you to write a message or draw a picture with a wooden stylus on a graphite slate or screen, about the size of a postcard, which could then be instantly erased by sliding a bar across the surface, providing a clean slate from which to start again. Lesmar was subsequently established as the export arm of Printator.

The idea actually came about through one of those strange ‘accidents’ that occur every now and again. Rather than a planned approach to develop a new writing instrument, Albert Horneman was actually manufacturing wax master disks from which early gramophone records were made. In between each record a sheet of tracing paper was placed to protect the surface. Accidentally leaning on a pile of records, Albert noticed that an impression appeared on the paper which, when he rubbed it, magically disappeared. From this simple accident the potential for a new and novel writing and drawing idea was recognised and The Magic Slate was eventually borne. From the outset, The Magic Slate proved a popular success and continues to be found in toy shops around the world to this very day.